About us

Dark Heart Grooming Co.

Grooming is a feeling not just a look. It’s a choice to take care of yourself and show the world the best version of you.

That’s why I created The Dark Heart Grooming Company. To help men present & express themselves confidently and discover their inner gentleman.

Each product has been specially developed and fine-tuned to help you become the man you want (and are meant) to be. They’re made locally in small batches to maintain a high level of quality control and crafted from 100% organic, biodegradable and ethically sourced ingredients with no fillers.

Even our packaging has been painstakingly designed to make sure the integrity and effectiveness of our products is maintained and protected from UV light.

The Dark Heart Grooming Co. has been featured in M2 Magazine, Gathered Magazine & The Herald and we’re stocked by some of NZ’s finest establishments, including Ballantyne’s of Christchurch & RJB Design.

BECOME A GENTLEMAN You can't play the part if you don't look the part.

Luckily, we've got just the thing to start you on your journey;
the 4 Step Skin Care Set. The perfect first purchase or gift for
any potential gentleman looking to lift his game.
Man up

Founder - Gareth Edwards

I have turned a passion for quality & creativity which speaks to good taste and a classic aesthetic into a business I love. I’ve researched and sourced every ingredient we use in our products, taking great pride in personally overseeing the creation, development and presentation of every bottle of Dark Heart skincare.”


Gareth’s (not so) Secret Ingredient

All our beard care products are made using the Kawakawa plant.

Rich in nutrients, antioxidants & vitamins this wonder plant has been used by the Maori people for centuries in a variety medicinal tonics and potions. It has many useful properties, including antiseptic, anti-fungal and anti-bacterial effects.

When added to our products and subsequently your beard, it results in softer, stronger & healthier facial hair that is free from itching.